Analyze Data. Unlock Insights. Drive Growth!
Digital Marketing Data Scientist (Fully Remote)
Location: Fully Remote (USA)

About PPC Ads Agency:
PPC Ads Agency is a leading digital marketing firm dedicated to helping businesses grow through data-driven PPC campaigns and innovative strategies. At the core of our success is a deep reliance on data to inform decisions and optimize performance. We’re expanding our team to include a skilled Digital Marketing Data Scientist who will harness the power of analytics and machine learning to unlock insights and drive measurable outcomes for our clients.

Position Overview:
We are looking for an experienced Digital Marketing Data Scientist to analyze, interpret, and leverage data to optimize digital marketing efforts. This role requires expertise in statistics, machine learning, and data visualization, as well as a strong background in digital marketing analytics. You’ll work closely with the marketing team to uncover actionable insights, forecast trends, and implement data-driven strategies that maximize ROI.

In this role, you’ll get to own:

Data Analysis & Insight Generation:

• Analyze large datasets from various marketing platforms to uncover trends, patterns, and opportunities.
• Develop predictive models to forecast campaign performance and recommend optimizations.
• Identify key performance indicators (KPIs) and build dashboards for real-time tracking.

Algorithm Development & Machine Learning:

• Design and implement machine learning models to enhance targeting, bidding strategies, and audience segmentation.
• Automate data analysis processes to improve efficiency and scalability.
• Test and refine algorithms to continuously improve campaign outcomes.

Collaboration & Strategy:

• Partner with PPC specialists, marketers, and developers to integrate data insights into campaigns.
• Present findings and actionable recommendations to clients and internal stakeholders.
• Stay updated on the latest trends in data science and digital marketing to apply cutting-edge techniques.

Reporting & Optimization:

• Develop and deliver regular performance reports with clear visuals and insights.
• Use data to identify areas for campaign improvement and work with the team to implement changes.
• Conduct A/B testing to measure the impact of various strategies and tactics.

What we’re looking for:

Education & Experience:

• Bachelor’s or Master’s degree in Data Science, Computer Science, Statistics, Marketing Analytics, or a related field.
• At least 3 years of experience in data science, digital marketing analytics, or a similar role.
• Expertise in statistical analysis, predictive modeling, and machine learning techniques.
• Proficiency in programming languages such as Python, R, or SQL.
• Experience with digital marketing platforms like Google Ads, Facebook Ads, and analytics tools like Google Analytics, Tableau, or Power BI.

Personal Qualities:

• Analytical mindset with exceptional problem-solving skills.
• Strong attention to detail and the ability to manage multiple projects simultaneously.
• Excellent communication skills, with the ability to explain complex concepts to non-technical audiences.

Company Benefits/Perks:

• Remote-First: Enjoy the flexibility of working from anywhere.
• Professional Growth: Access cutting-edge tools, training, and resources to advance your skills.
• Generous PTO: Flexible vacation policies to recharge and maintain work-life balance.
• Collaborative Culture: Join a team that values innovation, creativity, and data-driven decision-making.
• Impactful Work: Make meaningful contributions to campaigns that drive real results for clients.

Before you apply, check us out:

• Explore our team and culture on our website.
• Review case studies to see how we leverage data to optimize campaigns.
• Read client testimonials to learn why businesses trust PPC Ads Agency.